We are demonstrating to the FTC and the regulatory authorities that we prioritize compliance in our companies.” —Brian Bennett, Vice President of Government Affairs and Policy, DSALast summer the Direct Selling Association (DSA) began work on a comprehensive compliance program which will be available to both member and non-member companies.
“The income claims or product claims are going to be the nail that sticks up that gets the FTC’s attention.” —Alissa Neufeld, chief compliance officer, Nature’s Sunshine Products
“If you’re putting in a perfect product description and it’s all kosher, and the hashtag says #preventheartattack, to me that’s still a claim.” —Alissa Neufeld, chief compliance officer, Nature’s Sunshine ProductsIs it realistic to expect direct selling companies to capture and/or prevent all instances of false claims expressed or shared by distributors? At a recent industry conference, a representative from a compliance monitoring supplier in a crowd of about 100 direct selling lawyers and executives didn’t think so.
“These warning letters are just the first step. We’re prepared to take enforcement actions against companies that continue to market this type of scam.” —Joe Simon, Chairman, FTCCoronavirus. COVID-19. A global pandemic. Whatever you want to call it, news is coming in daily with updated numbers of cases and deaths related to the quickly spreading virus. Cities and countries all over the world are shutting down. It’s a scary time for us all and, as with other crises that arrived suddenly and without warning, we are looking for answers and solutions.