DSSRC Issues New Guidance on Earnings Claims for Channel
August 1, 2020
A post that depicts a lavish lifestyle will be interpreted by DSSRC as an earnings claim (particularly, as here, when combined with an express statement of significant earnings) for purposes of a self-regulatory review.
Guidelines go into effect Aug. 1
By: Courtney RonanThe Direct Selling Self-Regulatory Council (DSSRC), a division of BBB National Programs, has released new guidance on earnings claims. This new guidance defines and classifies earnings claims and is provided to help ensure direct selling companies and their independent distributors are making representations that comply with legal and self-regulatory standards.
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