On 15 June 2021, the International Council for Advertising Self-Regulation (ICAS) announced the winners of its second edition of the ICAS Global Awards. The objective of the ICAS Awards is to reward initiatives that contribute to responsible marketing practices and a more effective and impactful self-regulatory system.
For Best Sectoral Initiative: BBB National Programs in the US for their Direct Selling Self-Regulatory Council, an initiative developed to promote truth and transparency in the direct selling industry including an effective proactive monitoring of the marketplace.
For full story visit bbbprograms.org