Direct Selling Association Statement on Joint FTC and State of Arkansas Action Against Blessing Loom Pyramid Scheme

(WASHINGTON, DC) – The announcement by the Federal Trade Commission and state of Arkansas accusing the “Blessing Loom” of being a pyramid scheme highlights the value of and need for strong anti-pyramid laws and enforcement.

The anti-pyramid statute used by the state of Arkansas was passed in 2019 and supported by the Direct Selling Association (DSA). This action further demonstrates that a statute clearly distinguishing between pyramid schemes and legitimate direct selling companies is a vital tool for law enforcement. It also demonstrates the importance of truthful income and earnings claims in the marketplace.

For full statement visit dsa.org