Communication is key to discovering and bringing you the news
Hello direct selling community! I am thrilled to introduce myself as the new Publisher for Social Selling News and am even more excited about the opportunity this will provide me to work with, speak with, and, hopefully soon, meet with you—the driving force behind this exciting and dynamic business channel.
I want to first extend a sincere thank you to my predecessor, Teresa Day Craighead, who not only built this fantastic publication, but turned it into an indispensable source of news and insights for the direct selling industry. I am honored to have the opportunity to build on something so special.
With a new decade well underway, I know that you probably join me in feeling equal parts exhaustion and optimism as we regroup from the unprecedented challenges of the past year to welcome the encouraging signs of recovery, growth, and resurgence that seem to be finally gaining momentum.
While writing for SSN over the past year, and preparing my first edition as Publisher, the best part of each work day has been the time spent speaking with and learning from you — the executives, consultants, and suppliers that make this sector so unique.
You all share an enthusiasm, not merely for your individual areas of expertise, but also for communicating your knowledge to others to elevate and improve the industry, that inspires me.
Thus, in turn, it will be my goal and my mission to communicate effectively, efficiently, and reliably with you through each month’s news articles, reports, and special features. I also look forward to introducing a new SSN segment or two in the months ahead—so be on the lookout for those!
Weaving my way through the news, stories, and editorials of the past month, I came across a quote from the late Italian journalist, short story writer and novelist, Italo Calvino. He said, “It is not the voice that commands the story: it is the ear.”
I look forward to continuing SSN’s mission to be the most relevant and compelling source of actionable insights available in our channel by being the ear that commands YOUR story.
I invite you to reach out to me directly, anytime.