The Elements of Success

Brian Palmer CEO, Theorem

Theorem

Building a successful direct selling company has to begin from the ground up.

Or, in the case of Theorem Haircare, from the roots.

Launched just over a year ago, Theorem now has over 2,600 distributors and has been named a Young Company to Watch by Social Selling News.

The success has come as a result of the fusion of two elements — unique, science-based hair care products and extensive sales training, including a customer app and a nationwide conference scheduled for October.
The Theorem Haircare story begins with math — and with ten women chemists whose only aim was to create revolutionary hair care products for themselves. At first, these products were gifted to friends and family. But the feedback was so positive and overwhelming that they knew this was something they needed to share with everyone.