If I had to pick just one change to make in direct sales, it would be to change the current model of teaching people to sell to their “warm market.” That type of behavior is not scalable, and it’s just plain icky. No one wants to be sold to by their friends and family, and once they’ve exhausted that small resource the vast majority of people inevitably fail to reach their goals. Our goal is not to make a quick buck off of the warm market of our sales field. We teach scalable ways to market your business without damaging your relationships. By investing in a world-class training platform, we teach our Affiliates how to become legitimate Influencers by using technology, social media and internet marketing.
-— Laura Hunter, CEO, Tori Belle Cosmetics
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