Field Engagement on Mobile Apps Ramps Up
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By: Camille Barlow
In 2009, Apple debuted a new slogan: “There’s an app for that.”
As usual, the tech giant was on to something, and 11 years later that catchy little earworm is not only safely trademarked, it’s a post-modern truism. For virtually anything you want to do these days—from the personal to the professional and everything in between—chances are you can find an app to make it happen.
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