Strategic shifts and new product lines mark the channel’s response to economic uncertainties
By: Dave Rauf
Herbalife
Herbalife’s third-quarter profit fell roughly 48% as sales in the U.S. and China continue to slump.
The direct selling giant reported a profit of $42.8 million for the quarter on total sales of $1.3 billion. Herbalife’s revenue for the third-quarter was flat compared to the same time a year ago. Total sales declined 1.5% from last year when calculated on a constant currency basis.
Moving forward, Herbalife CEO Michael Johnson said returning to growth in the U.S. and China — two of the company’s most important markets — will be “our primary focus.”
An Herbalife regional team is launching new initiatives to drive recruitment, stimulate engagement, improve productivity and support the company’s return to sales growth in the U.S.
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