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New trend in digital marketing provides customers with interactive experiences

By:  Jenna Lang Warford
Given social distancing and the low win rate of pre-recorded and printed material, livestreaming is a strong avenue to pursue. It’s been used quite successfully in Asia Pacific already. —Damian Mobley, Ex. Dr. of Technology, MONAT Global
Sending an email for a flash sale is almost like ‘junk mail’ now. People aren’t as interested in what they receive in their inbox. —Jason Sicala, Director of Events, The Avon Company
Livestream shopping has arrived in the direct selling channel. With this interactive platform technology, direct sellers are expanding their customer base, increasing sales and generating excitement for their field.

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