By Stephanie Ramirez
Finding regularities, patterns and trends in massive amounts of seemingly unrelated data is a strength of AI and machine learning.
Artificial intelligence (AI) used with machine learning and other automated applications has found its way into almost every industry, including direct selling. Data analysis tools built with AI technology can provide forecasting, predict future customer and distributor behavior, provide restocking and supply chain levels, target campaigns with extreme personalization, create enhanced distributor and customer journeys, and even monitor the brand.