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Introducing the Channel Summit — A New Era for Direct Selling Innovation
Hello friends, I’m excited to share some significant news with you. As our industry continues to navigate rapid technological changes, evolving consumer behaviors, and an ever-shifting regulatory landscape the need for a unified platform to address these challenges has never been greater. In response to this need, SSN is partnering
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Direct Selling Firm Settles with FTC, Resumes Operations
United Wealth Education agrees to compliance measures, denies pyramid scheme allegations By David Bland “They did no investigation here. They did a background investigation secretively, but they never reached out to the company.” —Richard Epstein, FES legal team “This is a signature moment in our 20-year history. The message is
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Getting Real with Tyler Whitehead
Simplicity and Specialization: Enkrateia Strategies Advisor Discusses Modernizing Direct Selling Tyler Whitehead has spent the past 20 years as a leader in the direct selling industry. In addition to his consulting work leading Enkrateia Strategies, his experience has included key C-level roles leading the development and deployment of beauty, skincare,
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The Direct Selling Playbook: What’s Working and What’s Not in 2024
Experienced top executives reveal strategies driving sales and recruitment in today’s market By Jenna Lang Warford “We create beautiful imagery of all of our products, and my hope is that Brand Ambassadors don’t use it but instead create their own.” —Jesse McKinney, CEO, Red Aspen “New people account for the
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The FTC’s New Business Guidance: Do You Need To Adopt All of It?
Navigating the FTC’s 2024 Guidance in a post-Chevron landscape By John Sanders and Katrina Eash, guest contributors The Federal Trade Commission (FTC) has faced several recent setbacks. Last year, in Neora, a federal court rejected the FTC’s arguments that Neora was operating an illegal pyramid scheme and was making deceptive
Continue ReadingSpotlight on the Visionaries Shaping Our Channel
Hello friends! Innovation and progress in direct selling emerge from various sources. Some executives stand out for their rigorous market research, shedding light on industry dynamics. Others make their mark by boldly implementing new strategies and technologies. Certain leaders excel at building networks and fostering collaborations that drive industry-wide growth.
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Crafting Success: The Science Behind Advanced Formulation in Direct Selling
Harnessing values, impact and research in supplement development For me the formulation process has three components, and it begins when I ask the hard questions. —Dr. Barrie Tan, Founder and President, American River Nutrition Consumers now demand more validation, credibility, and third-party support; companies that adapt to these
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PEOPLE ON THE MOVE – July
Asma Ishaq, Amare Global Asma Ishaq has been named CEO of Amare Global. Ishaq brings over 24 years of extensive leadership and R&D experience in direct selling, having co-founded Jusuru, a health and wellness company, in 2009. It was later acquired by Modere, where she went on to serve as
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Herbalife Profits Slide Amid Restructure; Peers Also Struggle
A turbulent Q1 2024 sees major direct sellers grappling with diverse global challenges. By Dave Rauf Herbalife Herbalife’s continued efforts to restructure and transform the company negatively impacted its profitability in the first quarter of 2024. The MLM giant reported first-quarter profit was down 17%. Herbalife announced its restructuring
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