Agency’s impact on the channel could be reduced by U.S. Supreme Court
I believe the Federal Trade Commission (FTC) has been the subject of more ink printed in these pages than any other entity, and for good reason. The agency has had and continues to have a greater impact on the direct selling channel than any other organization.
And so it is that our cover story once again focuses on this regulatory agency. A very interesting battle has been brewing over the FTC’s decades-old practice of ordering companies to pay millions of dollars under Section 13(b) of the FTC Act.
In this article, our journalist David Rauf provides terrific background information as well as the current status of the debate to give you a full picture of this important issue. The entire channel will be impacted by the Court’s decision. Another issue that impacts the entire channel is that of unauthorized sellers on Amazon and other marketplaces who push product without permission from their respective companies.
We’ve explored the topic in our Special Report (see page 20, “Winning the War on Rogue Online Sellers”). This article presents three different ways that companies can fight these rogue sellers and put a stop to the practice.
This month, I got to spend a delightful hour on the phone with Lori Bush, who has decided to leave retirement behind and launch a new company (see page 26, Getting Real). She shares how her recent experience with a cancer diagnosis drove her decision to take on a start-up, during a pandemic, no less! Finally, this month’s The Ranks (see page 15) presents product manufacturing companies for your reference.
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We are grateful to you, our readers, along with all of the advertisers that make this adventure possible. Have a great month!